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We dont tend to get quite as much MediaFLO-related news in to the office here at IntoMobile, so when we do see something, its nice to make mention of it:
MediaFLO is hoping to dramatically increase its coverage next year — adding more than 40 cities to its footprint — after the Feb. 17 switchover to all-digital broadcasts by full-power TV stations. Today, it provides live, mobile multichannel services through ATT and Verizon Wireless in 58 markets. Two to three months after the DTV transition, MediaFLO should have commercial service up and running in Boston, Houston, San Francisco and Miami, which are the four markets out of the top 20 where the service is currently unavailable, according to Matt Milne, senior vice president of strategy.

The current service with ATT and Verizon has (apparently) well over 100K subs, and offers a mixture of full-length simulcast, plus linear channels. With a daily watch average of over 20 mins, its interesting to see that Live TV can provide (i.e. short) content too - not something I would have initially thought could be the case, as compared with on-demand 3G streaming.
Unsurprisingly perhaps, news and sports are the most popular, and I guess if you want breaking news or scores, then live has got to be the way to go
What will be fascinating is how the providers and MediaFLO grows the channel line-up. Within available bandwidth, there are supposed to be 22 channels provided for, of which only 15 (including some temporary channels) are being used. Id go sport.etc!
The only fly in the ointment, so to speak, could be the US broadcasters that are pushing along with a plan to do FTA mobile TV. Analogous with DVB-T in Germany (which utilises the existing terrestrial service), this solution utilises the existing US terrestrial standard of ATSC - so expect to see (another) prominent broadcast Mobile TV standard, plus some custom handsets goodness!
[Via: Multichannel.

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Best buy is currently saying the Slyde is called the TAAG, not sure where they got that from. This slick messaging phone has a 2.1-inch screen, 2-megapixle camera and a slide out keyboard for quick text messaging and email. The Samsung Slyde also has built in GPS for tracking your location. Telus will be selling this phone for CA$229.99 with a 3 year agreement. It looks like purchasing this phone directly from the carrier is your best bet. Best Buy is charging between $20-$30 more than Telus without any rebates.
[Via MobileSyrup]
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Share Armies Wage War in Movable Game

  • Aug. 11th, 2008 at 8:00 AM



When I was younger, probably six or seven, my favorite toy was a glass case about ten inches by six inches wide and two inches tall. Inside sat a country landscape with a dirt road weaving between a barn, passed miniature ponds, and over a plastic bridge.
At a starting-line waited a motorcyclist no more than a quarter inch tall, a magnet stuck to the cycle’s bottom. Under the glass case dangled a string with another magnet. To play with this contraption you would place the stringed magnet against the bottom of the case, right below the motorcyclist, and use the magnetism to pull the figurine past the barn, over the bridge, and across the fields, and grass, and plastic dirt. From above the case, it was magic—the free spirit roaming the circular path, or steering off it, trekking his own way.
My other action figures and toy cars needed my hands to bend their legs or roll their wheels, to make them walk or jump or crash against the floor. And for that, they couldn’t keep my interest. I saw how they worked, and after the illusion and my imagination passed over them, I grew bored. But I always returned to that motorcycle man in the glass case. There was something special about the power to control something without seeing the strings.
In Boom Blox, your cursor is either a target or a hand. Like a gun or your own fingers, these icons represent the strings, your involvement in the game. This game accomplishes EA’s goal to feel intuitive, like a real game. The games perfection doesn’t call attention to the hard labor put into the design.
But in the end, for my Dad, and maybe for others, this perfection cripples the experience. The strings are still there, or at least, EA did such a good job, they appear to be there. Boom Blox seems as simple (and if not for the anthropomorphic sheep, as ordinary) as a real game of blocks.
I bet if my Dad had to explain the game to five-year old me, he would say, “They put the blocks inside the disc and you play with them on the screen.”
And I would say, “Then why not just play with blocks.”
[Chris Plante is a freelance writer living the post-collegiate pauper life in New York City. By night, you can find him at HardCasual.net. By day, he produces theatre and television.

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A tiny tot Albo has had his whack of walking through the Strange Town. He climbed the high-rise construction plants and dipped into the disgustful sewerage, and now he sighs for home. He misses his native forest and his mother who is waiting him for supper. But to get home he has to go through the sewerage once again, to climb the arrears of skyscraper constructing and to cross the largest park in the town. It would be very tough going, as disgusting hunters, angry builders and cheeky mice are waiting for our tiny tot. They wait rubbing the bruises and bumps raised by nuts.

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For teens, the future is movable

  • Jul. 19th, 2008 at 7:50 PM


The exam's publisher, the Graduate Management Admission Council, is tracking down users of Scoretop.com after winning a lawsuit to shut down the site and seize a computer hard drive containing payment information and user identifications.
Scoretop sold VIP access for $30 a month, giving users previews to current questions on the latest Graduate Management Admission Test. Some were posted by users after taking the exam.
U.S. District Judge Leonie Brinkema also ordered site operator Lei Shi to pay $2.35 million plus legal costs in a June 20 ruling in the copyright infringement lawsuit.
In court documents, GMAC cited a posting by a user who said the information offered on the site was "inestimable," saying that he saw 10 to 12 "word by word" items and "many of the other questions felt very familiar."
About 6,000 GMAT scores from when the Web site started in 2003 to the present are in question, GMAC spokeswoman Judy Phair said Wednesday. It's unclear how many test-takers are involved, because they can take the test several times a year.
"We have an ethical responsibility to schools and students to say this is a secure and fair test," Phair said. "Obviously, you're not being fair if you have an unfair advantage."
The council plans to match data with test-takers and cancel the scores of anyone it determines knowingly used Scoretop to cheat on the GMAT. It will also notify the schools receiving scores, and perhaps prevent them from retaking the test. Phair said she can't offer a timetable on the process.
Shi wasn't represented by an attorney, according to court documents. McLean, Va.-based GMAC said Shi has returned to his native China and couldn't be reached.
About 200,000 students a year take the GMAT, and its scores are used by more than 4,000 graduate management programs at 1,800 business schools worldwide, GMAC said. Test-takers must sign a no-cheating pledge when registering for and when taking the test.
Business schools are trying to determine how they will handle canceled scores, including those of students already enrolled in master's of business administration programs and those admitted for the fall term.
The dean of the University of Virginia's Darden School of Business, Robert Bruner, wrote on his blog that Darden "will brook absolutely no cheating."
Melvin T. Stith, dean of the Whitman School of Management at Syracuse University, said that most of the school's incoming MBA students have informed them that they haven't used Scoretop, but if GMAC discovers otherwise, the school will make them retake the GMAT.
"To us it's a great test up front to determine the ethics and honesty of students you're admitting," Stith said in a telephone interview.
Anxious MBA students have been calling GMAC seeking information, and possibly reassurance.
Phair said the council is focusing on Scoretop's VIP members -- users bragging about the questions they had in advance, for example -- not those who just casually accessed the site.
"If you posted live questions, then you should be worried," Phair said. "Canceling scores is a really serious thing. We're going to be careful but also we're very serious about this.

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Greystripe to offer Segas movable games

  • Jun. 6th, 2008 at 1:21 AM


from Apple that hints at more location-based services in store for the iPhone. The newest documentation hints at bringing the iPhone-Starbucks idea into other niches - local events, movies, concerts, restaurant reviews. By using a short-range wireless network, like the ATT WiFi HotSpots that we're starting to see in Starbucks and Barnes Nobles locations, Apple wants to enable iPhone users to order from customized menus according to particular food preferences or allergies. The expanded system could even allow for remote purchasing of movie and concert tickets.

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mobile phone game

  • Apr. 18th, 2008 at 7:22 PM



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